28 Best Songs to Amplify Your Product Launch: The Ultimate Playlist

Launching a new product is a huge moment – a culmination of hard work, innovation, and a dash of sheer excitement. But even the most meticulously planned launch can fall flat without the right atmosphere. That's where music comes in. Finding the best songs for product launch can be surprisingly impactful, setting the perfect tone and boosting the overall experience for everyone involved, from your team to your potential customers. This carefully curated list isn't just about background noise; it's about choosing tracks that evoke energy, confidence, and the feeling of something big about to happen. Whether you're hosting a virtual event, planning an in-person celebration, or simply want to create the perfect soundtrack for your marketing materials, the right music can make all the difference. We've compiled a selection of upbeat, motivational tunes that capture the spirit of innovation and success – guaranteed to amplify the excitement of your product launch.

28 Best Songs to Amplify Your Product Launch: The Ultimate Playlist
SongArtistAlbumListens
1. Uptown Funk Mark Ronson
Bruno Mars
Uptown Special 5B+
2. Roar Katy Perry PRISM 4B+
3. Wake Me Up Avicii True 2B+
4. Titanium David Guetta
Sia
Nothing but the Beat 2.0 2B+
5. CAN'T STOP THE FEELING! Justin Timberlake Come Into My Life (The Album) 2B+
6. Firework Katy Perry 1B+
7. Happy Pharrell Williams G I R L 1B+

1. Uptown Funk (Mark Ronson ft Bruno Mars)

Uptown Funk

Artist: Mark Ronson ft. Bruno Mars

Upbeat Energy: Its infectious groove and powerful rhythm create an undeniably energetic atmosphere, perfect for conveying excitement and momentum around a new product launch.

Memorable Hook: The catchy chorus and funky bassline are instantly recognizable, ensuring your brand message sticks with viewers long after the launch event concludes.

Modern Classic Vibe: This track blends retro soul influences with a contemporary edge, offering a sophisticated yet accessible feel that appeals to a broad audience.

Uptown Funk - Mark Ronson,Bruno Mars

2. Roar (Katy Perry)

Anthemic Quality: Roar's powerful vocals and driving beat create an undeniably triumphant atmosphere, perfect for celebrating a new product launch and inspiring confidence.

Empowering Message: The lyrics about overcoming challenges resonate with the spirit of innovation and resilience inherent in bringing a product to market.

Broad Appeal: Its catchy melody and upbeat tempo make it accessible to a wide audience, mirroring the goal of a successful product launch.

Roar - Katy Perry

3. Wake Me Up (2013)

Upbeat Tempo: Avicii's "Wake Me Up" boasts a driving, irresistible tempo perfect for injecting energy and excitement into a product launch event, setting a positive and dynamic atmosphere.

Anthemic Quality: The song's soaring chorus and powerful instrumentation create a feeling of triumph and optimism, ideal for associating your product with success and positive change.

Broad Appeal: Its blend of electronic dance music and folk influences makes "Wake Me Up" broadly appealing across age demographics, ensuring a connection with a wide range of potential customers.

Wake Me Up - Avicii

4. Titanium

Upbeat Tempo and Driving Beat: Titanium's powerful, driving beat creates an energetic atmosphere, perfect for injecting excitement into a product launch event and leaving a lasting impression on attendees.

Anthemic Quality and Positive Vibes: Sia's soaring vocals and the overall anthemic feel of the track generate a sense of triumph and optimism, associating your product with success and positivity.

Broad Appeal and Memorability: The song's widespread popularity ensures strong recognition and recall, making it a smart choice to enhance brand awareness and create a memorable launch experience.

Titanium - David Guetta,Sia

5. CAN'T STOP THE FEELING! (Justin Timberlake - 2025)

Upbeat Tempo and Infectious Hook: CAN'T STOP THE FEELING!'s relentlessly positive rhythm and instantly catchy melody create an energetic atmosphere perfectly suited to energize a product launch event and leave a lasting impression.

Broad Appeal and Positive Vibes: Justin Timberlake's universally appealing vocals deliver a message of joy and optimism, making it a great choice to resonate with a diverse audience at your product launch.

Memorable and Brand-Building Potential: The song's inherent catchiness ensures high memorability, potentially linking your product launch with a positive and lasting association in consumers' minds.

CAN'T STOP THE FEELING! - Justin Timberlake

6. Firework (2011)

Uplifting Melody: Katy Perry's "Firework" boasts an anthemic melody and powerful chorus, instantly boosting energy levels and creating a sense of triumph—ideal for celebrating a new product launch.

Empowering Lyrics: The lyrics focus on inner strength and believing in oneself, mirroring the confidence and potential associated with a successful product launch. This resonates with audiences and inspires belief in the product.

Broad Appeal: Its upbeat tempo and widely recognizable tune make "Firework" a safe and effective choice, appealing to a broad demographic and creating a positive, memorable association with your product.

Firework - Katy Perry

7. Happy

Upbeat Tempo: Happy's relentlessly positive rhythm creates an infectious energy, ideal for setting a celebratory mood at your product launch.

Positive Lyrics: The simple, yet powerful, lyrics focus on joy and optimism, subconsciously associating these feelings with your brand.

Broad Appeal: Pharrell Williams' instantly recognizable vocals and the song's global popularity ensure wide recognition and a positive first impression.

Happy - Pharrell Williams

8. Eye of the Tiger (Working Class Dog - 1982)

Driving Beat: Eye of the Tiger's relentless rhythm and powerful drums instantly inject energy and a sense of unstoppable momentum, perfect for setting a dynamic tone for your product launch.

Anthemic Vocals: Survivor's soaring vocals and inspirational lyrics create a feeling of triumph and achievement, subtly mirroring the success you aim to convey for your new product.

Unforgettable Impact: This classic rock anthem has a powerful legacy; using it can create a sense of familiarity and excitement, associating your product launch with a moment of positive cultural memory.

Eye of the Tiger - Survivor

9. The Greatest (2016)

Upbeat Tempo: Sia's "The Greatest" boasts a driving rhythm and infectious beat, perfect for creating a sense of momentum and excitement during your product launch.

Anthemic Quality: The soaring vocals and powerful lyrics evoke a feeling of triumph and inspiration, aligning well with the celebratory mood of a new product release.

Broad Appeal: Its pop sensibility ensures a wide audience connection, making it a versatile choice for a diverse launch event.

The Greatest - Sia

10. High Hopes (Panic! At The Disco)

Uplifting Melody: High Hopes' anthemic quality and driving rhythm create a sense of forward momentum, perfect for conveying a message of progress and achievement in a product launch.

Positive Lyrical Themes: The lyrics focus on perseverance and optimism, mirroring the aspirational spirit often associated with new product releases and inspiring confidence in the audience.

Broad Appeal: Its upbeat tempo and widely recognizable sound make it a versatile choice, appealing to a broad demographic and creating a positive and memorable association with your product.

High Hopes - Panic! At The Disco
  • I Gotta Feeling
    11

    I Gotta Feeling

    Black Eyed Peas

    2009

    THE E.N.D. (THE ENERGY NEVER DIES)

  • Good Feeling
    12

    Good Feeling

    Flo Rida

    2011

    Wild Ones

  • We Will Rock You
    13

    We Will Rock You

    Queen

    1977

    News Of The World (2011 Remaster)

  • Hall of Fame
    14

    Hall of Fame

    The Script,will.i.am

    2012

    #3

  • Stronger
    15

    Stronger

    Kanye West

    2007

    Graduation

  • On Top Of The World
    16

    On Top Of The World

    Imagine Dragons

    2012

    Night Visions (Deluxe)

  • Born This Way
    17

    Born This Way

    Lady Gaga

    2011

    Born This Way (Special Edition)

  • Don't Stop Believin'
    18

    Don't Stop Believin'

    Journey

    1981

    Escape (2022 Remaster)

  • Best Day Of My Life
    19

    Best Day Of My Life

    American Authors

    2014

    Oh, What A Life

  • Let's Get It Started
    20

    Let's Get It Started

    Black Eyed Peas

    2004

    Elephunk

  • Superheroes
    21

    Superheroes

    The Script

    2012

  • The Edge of Glory
    22

    The Edge of Glory

    Lady Gaga

    2011

  • Lose Yourself
    23

    Lose Yourself

    Eminem

    2002

    2001

  • Unstoppable
    24

    Unstoppable

    Sia

    2016

    This Is Acting (Deluxe Version)

  • Rise Up
    25

    Rise Up

    Andra Day

    2015

    Cheers to the Fall

  • Born to Run
    26

    Born to Run

    Bruce Springsteen

    1975

    Born To Run

  • Invincible
    27

    Invincible

    Kelly Clarkson

    2015

  • Shake It Off
    28

    Shake It Off

    Taylor Swift

    2014

    1989